In Pictures: VW CEO: ID. Buzz Is on the Wrong Cost Base, Promises More Affordable Next Generation

The iconic Volkswagen T1 van established the template that the modern ID. Buzz seeks to revive.

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Volkswagen's heritage models like the T1 built the brand loyalty the ID. Buzz now hopes to leverage.

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The ID. Buzz channels classic van styling into a modern electric package, but its cost base remains a hurdle.

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Nostalgia remains a powerful selling point, though Schäfer admits the current ID. Buzz cannot reach enough buyers.

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Volkswagen aims to bring the spirit of its classic camper to a broader audience with a cheaper next-generation ID. Buzz.

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The ID. Buzz's premium pricing has kept it out of reach for many would-be buyers of the heritage-inspired EV.

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Volkswagen promises the second-generation ID. Buzz will sit on a more affordable SSP-based platform.

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Schäfer says shifting the ID. Buzz to the SSP architecture with cheaper LFP batteries is key to its future success.

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A more affordable ID. Buzz could finally deliver the volume Volkswagen envisioned for its electric van line.

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