Lead Story Sep 3, 2026 In Pictures: Ford targets 100,000 sales for its under-$30k Fathom electric truck in first year A visual look at Ford targets 100,000 sales for its under-$30k Fathom electric truck in first year. Priya Sharma
Analysis Ford to Build New Fathom Electric Pickup Using Universal EV Production System Ford will produce its upcoming Fathom electric pickup at its Louisville plant using a new Universal EV Production System featuring LFP batteries, unicastings, and zonal architecture. Prototype builds with production-qualified parts are slated for Q1 2027, with deliveries later that year. Sarah Mitchell Aug 16, 2026